Highlighting issues round antitrust implications from Synthetic Intelligence, Competitors Fee of India (CCI) Chairperson Ravneet Kaur, on Friday, famous that there are issues round darkish patterns and deep fakes.
“There’s additionally a case of darkish patterns and the way they’ll affect the conduct of digital corporations and the way folks will be conditioned to make sure decisions. So, that would have some competitors implications. We might have algorithmic collusion as one other type of collusion, which will be anti-competitive,” Kaur stated at an occasion organised by the PHD Chamber of Commerce and Trade.
The CCI has not too long ago issued a young to rent an company to conduct a market research on AI and competitors. Kaur stated the CCI will probably be shortly finalising the third occasion implementation associate to take the research ahead.
Darkish patterns imply any practices or misleading design patterns utilizing person interface or person expertise interactions on any platform which can be designed to mislead or trick customers to do one thing they initially didn’t intend or wish to do.
To guard customers from such practices, the Central Shopper Safety Authority underneath the Division of Shopper Affairs had, in November final yr, notified tips for Prevention and Regulation of Darkish Patterns.
In the meantime, addressing the convention, Kaur additionally stated that the CCI would quickly notify the provisions to the modifications within the competitors guidelines. These would come with modifications within the inexperienced channel or computerized route for CCI approval for mergers and acquisitions (M&As), de minimis exemption, and a few laws. “They’re at a really superior stage with a really detailed session course of final yr,” Kaur stated. These observe the enactment of the Competitors Modification Act, 2023 in April final yr.
Following the notification of provisions for decreased timeline for approval of M&As by the CCI, Kaur additionally sought better cooperation from trade chambers and different stakeholders to fulfill the deadline. The time restrict has now been decreased to 150 days from 210 days. “I really feel that within the Competitors Fee, we have to interact with trade chambers and with the opposite stakeholders, as a result of the shorter timeline additionally signifies that we’d like better cooperation. We’d like the filings to be extra complete and for issues to have the ability to transfer sooner,” Kaur stated.
Kaur additionally stated that transferring forward the CCI will give attention to two broad areas—advocacy and inside capability constructing.
